Julian Capital

Growth strategy

Miscellaneous

Hiring Marketers

Fundraising

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Hey there! We're interested in all countries and sectors. We invest at valuations below $40M, and we do not invest in crypto, D2C, consumer social, biotech, nor deeptech.

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Founder Memos

By Julian Shapiro julian.com /julian-shapiro

We're an early-stage startup fund. Below are our memos that help founders grow their startups.

We believe we're in the top 5% of growth and design value-add. When we invest, we help overhaul your marketing strategy and redesign your brand.

Past investments include Ramp.com, Republic.com, Mercury.com, Synthesis.com, Yassir.com, OnlyAlt.com, MyJar.app, MicroAcquire.com, Owner.com, ClassDojo.com, Softr.io, WithCompound.com, LiveKindred.com, GiveButter.com, ModernShare.com.

Most important

Strategy: Which startups are most likely to succeed ↗
Strategy: How to find good startup ideas ↗
Recruiting: How to hire employees ↗
Recruiting: How to build a marketing team ↗
Growth: How to rewrite your homepage for conversion ↗
Growth: How to retain your users ↗
Growth: The best way to acquire customers: product-led acquisition ↗

Other memos

Resource: Recommended agencies and contractors 🔒
Fundraising: When to raise a Series A 🔒
Fundraising: How to write a fundraising memo 🔒
Fundraising: How to write investor updates 🔒
Growth: How to audit a competitor's growth assets
Growth: Growth ideas list
Growth: How to run A/B tests
Ads: How to write ads for social networks
Ads: How to run ad campaigns on social networks

Miscellaneous

About Julian Shapiro
Watch: How to write well
Avoiding founder burnout [External Article]
Get $100K in Amazon AWS credits

If you’re a Julian Capital portfolio company and you haven’t yet claimed AWS Activate credits, getting funded by me makes you eligible for $25K in AWS credits that last 2 years—or $100K in credits that last 1 year. Further, if you want someone to talk to on the technical and infrastructure side, I can introduce you to a senior point person at AWS. To claim your credits, go here. First, email me for Julian Capital’s OrgID, which you’ll need.

Looking to invest with us into late-stage startups? Check out WithCarveout.com