About Julian Shapiro

Previously, I was the VP of Marketing for Webflow ($4B+ valuation). I later ran acquisition for Heap Analytics behind the scenes for a year ($960M+ valuation), and I grew Clearbit’s Connect product ($800M+ valuation).

I then founded Demand Curve (YC S19) to productize my growth knowledge. I personally helped run acquisition for Imperfect Foods, Tovala, Outschool, and many others. Demand Curve’s agency, Bell Curve, has grown Microsoft, Ancestry, Tumblr, TechCrunch, and more.

In parallel, I wrote what appears to have become the web’s most popular handbook on growth marketing.

I've written many of the viral threads (e.g. one, two) on Twitter about marketing and startups—where I’ve built an audience of 275,000 folks. I also wrote TechCrunch’s growth marketing column.

I’m also an engineer, having built one of the most popular open source libraries: Velocity.js (Wikipedia, Github). It’s been used by WhatsApp, Samsung, Microsoft, and many others. For this work, I was one of a handful of developers awarded the Stripe Open Source grant and I was profiled in Forbes.

You can read more about me here. And here’s a sampling of the nice things folks have said on Twitter about my work. (I’m known as someone who’s effective at breaking down how complicated things work.)

I’ll leave you with a few things I love:

• Counterpart
• Joseph Solomon
• Searching for Sugar Man

—Julian